NotShot Blog

Wix banner image size for clothing stores (2026)

Published 2026-11-01

In the Wix Editor, the wide banner at the top of a store page is usually a strip with a background image. Wix publishes a recommended minimum for strip images, a separate minimum for sharp site images, and file limits for backgrounds, and the three pages don't give the same number. This page collects what Wix's own Help Center says, quoted with the date we checked it, and turns it into a banner plan for a clothing store. We make NotShot, an AI on-model photo tool, so we also cover where on-model images fit.

On-model catalog photo of knit shoes, made with NotShot
An on-model render made with NotShot. A Wix strip spans the width of the site, so a wide crop of an on-model shot fills it best.

Wix banner image size

Wix's Changing your strip background guide (checked by us on 1 November 2026) recommends uploading images with a resolution of no less than 1920px by 1080px for a strip background. Two other Wix pages, checked the same day, set higher figures:

Read together, 1920 x 1080 is the floor for a strip, and a larger file gives the banner room to stay sharp on wide screens.

File types and file size

From the Supported media file types and file sizes page, checked 1 November 2026:

The Optimizing site media guide adds that you should compress files larger than 25MB before uploading, and suggests replacing background images with static elements like shapes or colored sections to reduce load times. For a clothing store, that is a reason to keep one strong banner per page rather than a background photo behind every section.

How a strip works

Wix's Adding and setting up a strip guide (checked 1 November 2026) says a strip automatically spans the width of your site, and you can change the width with the Stretch icon. The maximum height for a strip is 15,000 px. Because the strip runs edge to edge while its height follows your layout, the banner image is shown wide, so a portrait product photo uploaded as is will be heavily cropped. Crop it to a wide shape first, with the garment where you want it.

How to add a banner image to a strip

The steps from the Changing your strip background guide, checked 1 November 2026:

  1. Click the strip in your editor.
  2. Click Change Background.
  3. Click Image.
  4. Select an image from the Media Manager.
  5. Click Change Background.
  6. Optional: click the Edit icon to open Wix Photo Studio, where you can crop the image and make other adjustments.

Wix also suggests adding a color along with the image: the color appears while the image is loading. Pick a color close to the photo's background so the banner doesn't flash white first. If you use a video background instead, Wix notes that video backgrounds on strips are set to not play on mobile by default, and you enable them in the mobile editor.

A banner plan for a clothing store

  1. Export wide, at 2560 x 1440 or larger, so you clear both the strip minimum and the sharpness minimum.
  2. Use an on-model shot with the garment in the middle of the frame and space on one side for a headline.
  3. Keep the headline as live text on the strip, with a button to the collection, rather than words baked into the photo.
  4. Set a matching background color on the strip for the moment before the image loads.
  5. Match the store grid: same model, same light and same background as the product photos below the banner.
  6. Preview on a phone in the mobile editor before publishing.

For the product photos under the banner, see Wix product image size for clothing. Comparing platforms? See Squarespace banner image size and Shopify collection image size. Also selling on marketplaces? See Etsy banner size and eBay store banner size. On Ecwid instead? See Ecwid banner image size. For lighting and backdrops, see our clothing product photography guide.

Where NotShot fits

A banner sets the look of the whole store, and it only works when it matches the product photos below it, which for a clothing brand usually means booking the same model and setup again for every season. NotShot renders your garment on your own model from the product photo you already have, so the banner and the store grid can share one model, one framing and one background. Every render is checked by an AI judge that compares it with your upload for color, print and cut, so the banner shows the colors customers receive. Renders below the quality bar are refunded automatically, so you pay for photos that pass the check, not for attempts. Plans are on the pricing page.

Questions we get asked

What size should a Wix banner image be?
In the Wix Editor, a banner is usually a strip with a background image. Wix's strip guide recommends images of no less than 1920 x 1080 pixels, its media optimization guide recommends a minimum of 2560 x 1440 pixels, and its file types page lists at least 3000 x 3000 pixels for background images. Checked on Wix's Help Center on 1 November 2026.
What file types can I use for a Wix background image?
Wix lists JPG, PNG, GIF, JPEG, JPE, JFIF, BMP, HEIC, HEIF, TIFF, TIF, WEBP and AVIF for background images. Images are converted to AVIF on your live site.
What is the maximum image file size on Wix?
Wix's file types page lists a 50MB limit for images and 15MB for GIFs. Its media optimization guide says to compress files larger than 25MB before uploading.
How do I add a banner image to a strip in Wix?
Click the strip in your editor, click Change Background, click Image, select an image from the Media Manager and click Change Background. You can then open Wix Photo Studio from the Edit icon to crop the image.

NotShot is a Berlin-based tool for on-model product photography without the photoshoot.
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